Certificate in Marketing Communication

Average Time to Complete 3 semesters

About the Program

MBU | Certificate | Online – Twenty-one semester hours (7 courses) are required for this certificate. Up to nine hours (3 courses) may be transferred in from other institutions or completed by prior learning portfolio.

Courses are available online, in small classes at your local Mary Baldwin regional center, on campus in Staunton in traditional formats, or by independent study. You will need to complete all coursework with a grade of C- or better.

Upon completion of the program you receive a Certificate in Marketing Communication and a special designation on your transcript.

Career Paths

  • Marketing manager
  • Sales
  • Public relations specialist
  • Store management

Courses & Requirements

21 Credit Hours

You take these courses:

BUAD 230, Marketing Principles
BUAD 338, Marketing Research
BUAD 362, Consumer Behavior
COMM 115, Mass Communication
COMM 240, Principles of Advertising
COMM 260, Principles of Public Relations
COMM 300, Integrated Campaigns OR (an approved 300-level substitute)

Cost & Financial Aid

Learn more about Financial Aid opportunities available at Mary Baldwin University.

Student Support

We know the path to higher education can be daunting, which is why we’re here to help.

As a student of the Roanoke Higher Education Center, you will have access to:

  • Library collections and services
  • Computer lab with printer/copier
  • Student lounge with high-speed wireless Internet
  • Cafe serving breakfast, lunch, and dinner
  • Free parking with a student parking pass

Support resources for Mary Baldwin University students:

Apply Now

For more information on this program, visit http://www.marybaldwin.edu/academics/certificates/markcomm/